I Build Systems, Not Screens
DesignOps, UX Strategy, and AI Adoption. Helping teams build the conditions to scale design, with AI woven into the foundation.
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15+ Years Building Design Foundations
The most valuable design work? Nobody sees it. It lives in the operations, the principles, and the documented ways of working that let teams move faster without losing coherence. That’s where I spend my time.
- Design system architecture across multi-brand, multi-audience product lines
- DesignOps… scaling teams from 2 to 15+ designers without losing culture
- Research-driven strategy grounded in real user evidence, not opinion
- Cross-functional alignment between design, engineering, and product
AI Changes the Role, Not the Need
Parts of design are becoming self-service because of AI. So the role doesn’t shrink, it pivots. Toward orchestration and governance. Defining the principles that shape how systems behave for people, guiding coherence, and making sure what gets built actually works at scale.
- AI adoption as a foundation, not a bolt-on experiment
- Human-AI collaboration workflows that preserve judgment
- Enterprise governance and change management for AI integration
- Building AI into how teams operate, not on top of it
Looking for My Next Challenge
I’m looking for a strategic role where I can build out design maturity and help teams grow toward system-level thinking, with AI as a natural part of how they operate.
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